Your site may be smaller or larger than our example site and offer vastly different content, but the optimization topics in this guide apply to sites of all sizes and types. SEO is about helping search engines understand and present content. One of those users is a search engine, which helps other users discover your content. You should build a website to benefit your users, and gear any optimization toward making the user experience better. You're likely already familiar with many of the topics in this guide, because they're essential ingredients for any web page, but you may not be making the most out of them. When viewed individually, these changes might seem like incremental improvements, but when combined with other optimizations, they could have a noticeable impact on your site's user experience and performance in organic search results. Search engine optimization (SEO) is often about making small modifications to parts of your website. This guide won't provide any secrets that'll automatically rank your site first in Google (sorry!), but following the best practices will hopefully make it easier for search engines to crawl, index, and understand your content. If you're interested in having a complete overview of the basics of SEO according to our best practices, you are indeed in the right place. You might be the owner of a growing and thriving business, the website owner of a dozen sites, the SEO specialist in a web agency or a DIY SEO expert passionate about the mechanics of Search: this guide is meant for you. If you own, manage, monetize, or promote online content via Google Search, this guide is meant for you. Netflix also had a good year with no less than six series in the Top 10, including the sleeper hit The Watcher, released last October.Search Engine Optimization (SEO) Starter Guide Who is this guide for? The channel was able to draw in viewers to see House of Dragons, the prequel to Game of Thrones. In addition to the critical acclaim, Internet users also responded to the HBO series’ sequel. Season 2 of Euphoria has been a hit, starring Zendaya. Streaming platforms and TV channels have outdone themselves with programmes that are as enticing as they are addictive. Most searched words in the Series category: Jurassic World Dominion, by Colin Trevorrow.Brahmāstra: Part One – Shiva, by Ayan Mukerji.Thor: Love and Thunder, by Taika Waititi.The sequel to Top Gun, the finale of the Jurassic Park saga and the Uncharted adaptation were also of high interest to Google users. Superheroes seem to hang on to the spotlight, as four cape films are in the Top 10: Thor: Love and Thunder, Black Adam, The Batman and Morbius. It was a good year for cinema as there were many new films released in 2022. Most searched words in the category Films: Gyeongbokgung Palace, Seoul, South Korea.Songshan Cultural and Creative Park, Taipei, Taiwan.Chiang Kai-shek Memorial Hall, Taipei, Taiwan.The Royal Palace of Brussels, Brussels, Belgium.Christ the Redeemer, Rio de Janeiro, Brazil.France also held her own, as the Louvre Pyramid in Paris and the Palais Idéal in Hauterives also feature in the Top 10. The Great Pyramid of Giza, which remain fascinating to people even 4,500 years after its construction, was the next most popular. Buckingham Palace in London and Big Ben, whose bells are ringing again after five years of renovations, were the two most searched-for places on Google. This year, Google users were also interested in the world’s great cultural landmarks. The most searched words in the category Cultural sites: In a highly political year, “election result” was unsuprisingly the third most popular search of the year on Google. The death of the British sovereign at the age of 96 on 8 September 2022 greatly saddened her subjects, as well as many people around the world. The next most searched news item on Google was the death of Queen Elizabeth II. Since 24 February, when Russia invaded Ukraine, the world’s media has been heavily covering every development in the conflict. Ukraine takes the top 1 in the News category. Most searched words in the News category: Direly stricken by war since last February, the country is at the heart of the news cycle. Finally, in third place, Ukraine closes out the podium. More specifically the match between India and England during a cricket competition in July 2022. It was eventually bought by the New York Times for a “seven-figure amount.” The next one, “India vs England,” referred to a sporting event. This online game, which has become very popular over the past year, has people guessing a word through several attempts. Google has just released their compiled lists of the world’s most queried words on their search engine. Google reveals the most searched words of 2022Īs 2022 draws to a close, it’s the perfect time to take stock and look back at the ghost of 2022 past.
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